Priority Signs 'PWC' Sign at 2121 N Pearl Street (26-2047A)
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An application for a Certificate of Appropriateness by Curt Horak of Priority Signs, for a 761-square-foot LED illuminated channel letter sign on an aluminum frame to read 'PWC' with logo at 2121 N PEARL ST (NORTHEAST ELEVATION). Staff Recommendation: Approval. SSDAC Recommendation: Approval. Applicant: Curt Horak of Priority Signs Owner: MCPP Park District Office Owner, LLC Planner: Scott Roper Council District: 14 SIGN-26-000839
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Pull approved sign terms for 2121 North Pearl Street
Applies if: You control leasable office space in the same special sign district
Why now: The June 11, 2026 application for a 761-square-foot LED illuminated channel letter sign on an aluminum frame carried 9 to 0 with both staff and Special Sign District Advisory Committee recommendations of approval.
What to do: Obtain the approved Certificate of Appropriateness package for this building — including the aluminum-frame construction detail and LED illumination specification that both staff and the Special Sign District Advisory Committee endorsed — before you commission drawings for a tenant identity sign elsewhere in the same sign district. Filing elevation-by-elevation, as this applicant did, is what allowed a 761-square-foot face to move without a master sign plan review.
Act before: After the next material record update
Ask why three Pearl Street sign approvals were bundled
Why now: Minutes note items 35, 36 and 37 were read into the record and heard together, and the item carried 9 to 0 on June 11, 2026 under file SIGN-26-000839 with planner Scott Roper listed.
What to do: Request the staff reports and Special Sign District Advisory Committee recommendations for items 35, 36 and 37 from planner Scott Roper, and add up the total signage square footage approved for the building in one sitting. The public record shows only one 761-square-foot face; the combined package for all elevations was never stated aloud as a single number.
Act before: After the requested records are produced
Ask if new lighted Pearl Street sign dims at night
Why now: The June 11, 2026 approval describes a 761-square-foot LED illuminated channel letter sign at 2121 North Pearl Street on the northeast elevation, carried 9 to 0, with Scott Roper listed as planner in Council District 14.
What to do: Contact planner Scott Roper and ask whether the approval attached any brightness cap, dimming schedule or shut-off hour to this 761-square-foot LED sign on the northeast face of the building. Nothing in the hearing record states one, and illumination limits are far harder to add after the sign is fabricated and hung.
Act before: After the sign permit is issued or installation begins
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An application for a Certificate of Appropriateness by Curt Horak of Priority Signs for a 761-square-foot LED illuminated channel letter sign on an aluminum frame to read 'PWC' with logo at 2121 N. PEARL ST. (NORTHEAST ELEVATION). Staff Recommendation: Approval. SSDAC Recommendation: Approval. Applicant: Curt Horak of Priority Signs Owner: MCPP Park District Office Owner, LLC Planner: Scott Roper Council District: 14 SIGN-26-000839
Vote: 9 for, 0 against, 5 absent
recommend approval of Certificate of Appropriateness for 761-sq-ft PWC sign at 2121 N. Pearl St (northeast elevation)
Items 35, 36, 37 read into the record and heard together
An application for a Certificate of Appropriateness by Curt Horak of Priority Signs, for a 761-square-foot LED illuminated channel letter sign on an aluminum frame to read 'PWC' with logo at 2121 N PEARL ST (NORTHEAST ELEVATION). Staff Recommendation: Approval. SSDAC Recommendation: Approval. Applicant: Curt Horak of Priority Signs Owner: MCPP Park District Office Owner, LLC Planner: Scott Roper Council District: 14 SIGN-26-000839